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McDonald's and Walmart Are Part of the Widening Fray Over Surveillance Pricing

The Federal Trade Commission has urged companies to be transparent about their pricing, but that may not be enough.

Coverage (1)· Oct 1, 9:35 PM

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Walmart says it's not using personal information to set prices as it expands digital shelf labelsWalmart is aiming to assuage customers' fears about its new pricing technology as it rolls out digital price labels at its stores. In a statement posted online, Walmart Inc.’s CEO John Furner vowed that the Bentonville, Arkansas-based retailer isn’t using personal information like income, shopping history or a shopper’s willingness to pay to set prices…
The Atlanta Journal-Constitution8d agoWhole story →